White hat SEO versus black hat SEO

SEO practices are divided into two main categories: the practice that search engines urge as part of good design and those practice that search engines do not grant of and try to minimize the effect of, is termed as spamdexing. And seo industry named these methods, and the seo organization that employ them, as either white hat SEO, or black hat SEO. White hats tend to produce results that last a long time, whereas black hats anticipate that their sites may formally be banned for some time or forever either temporarily or permanently once the search engines discover what they are doing.

An SEO technique is considered white hat, if it follows to the search engines’ guidelines and pertains no deception. As the search engine guidelines are not written as a series of rules or commandments, this is an important distinction search optimization to note. White hat SEO is not just about following guidelines, but is about ensuring that the content a search engine indexes and subsequently seo ranks is the same content a user will see.

White hat suggest creating content for users, not for search engines, and then making that content easily accessible to the spiders, rather than attempting to trick the algorithm from its intended purpose. White hat SEO is in many ways similar to web development that promotes accessibility, although the two are not identical.

Black hat SEO attempts to improve rankings seo in ways that are disapproved of by the search engines, or involve deception. One black hat seo technique uses text that is hidden, either as text colored similar to the background, in an invisible div, or positioned off screen. Another method gives a different page depending on whether the page is being requested by a human visitor or a search engine, a technique known as cloaking.

Search engines may penalize sites they discover using black seo company hat methods, either by reducing their rankings or eliminating their listings from their databases altogether. Such penalties can be applied either automatically by the search engines’ algorithms, or by a manual site review.

One infamous example was the February 2006 Google removal (SEO Company) of both BMW Germany and Ricoh Germany for use of deceptive practices. Both companies, however, quickly apologized, fixed the offending pages, and were restored to Google’s list.

Search Engine Optimization Articles

  • Page Rank Stable Search Engine Rankings
  • Ppc Advertising Management
  • Quality Keyword Research SEM
  • Quality SEO Company Selection
  • Quality SEO Link
  • Real estate Seo
  • Redirecting Code Seo
  • Search Directories
  • Search Engine Marketing
  • Search Engine Optimization
  • Search Engine Optimization 21st Century

More Info on SEO…
Search Engine Optimization Articles

  • Search Engine Optimization Index
  • Search Engine Optimization
  • Search Engine Optimization Online Business Success
  • Search Engine Optimization Success
  • Search Engine Optimization Way Popularize
  • Search Engine Ranking
  • Search Engine Submission
  • SEO 5 Wall Restricting
  • SEO Analysis Search
  • SEO And Keyword Density
  • 5 Common Mistake In SEO
  • 10 Tips For Seo
  • 10 Website Mistake In SEO

Sandeep Sankar

Author at Webdhoom
Sandeep Shankar is a content writer with Webdhoom, a digital marketing firm, which assists both startups and established businesses to improve online traffic, reach out to target audience, increase sales and build loyal customers through best SEO and SMO services. His articles and blogs are widely read and shared on different online platforms.
Sandeep Sankar
Sandeep Sankar
Sandeep Shankar is a content writer with Webdhoom, a digital marketing firm, which assists both startups and established businesses to improve online traffic, reach out to target audience, increase sales and build loyal customers through best SEO and SMO services. His articles and blogs are widely read and shared on different online platforms.